On hearing the name of Bottega Veneta, one immediately thinks of quality, discretion, and craftsmanship. This brand’s jewelry in comparison to other luxury goods is not glamorous. The Italian house is situated in Vicenza, Veneto and its motto; “When your own initials are enough”, emphasizes uniqueness and conviction; fitting right in with the brand’s product range, inclusive of men’s and women’s ready-to-wear, furniture, fine jewelry, and more. Business at Bottega Veneta expands through its qualities of astounding craftsmanship, innovative design, usability, and top quality materials.
The Bottega Veneta house was established by Michele Taddei and Renzo Zengiaro in 1966; its name means “Venetian workshop”. It started off as a leather goods business and rapidly acquired fame in the luxury world due to its smooth and shiny designs, impeccable product quality, leather craftsmanship, and most of all, the intrecciato; the house’s unique leather-weaving technique.
But business for the house suffered a setback when Renzo Zengiaro opted to leave in the late 1970s; Michele Taddei did the same a short while later. Vittorio and the ex-wife of Michele Taddei, Laura Moltedo, took control of the business. Nonetheless, the popularity of Bottega Veneta slowly declined; entirely ending in the 1990s when the brand drifted through the world of fads.
Bottega Veneta was resurrected in January 2001 when the house was purchased by the French multinational group, Kering previously referred to as the Gucci Group. Tomas Maier, the artistic director, took over in June 2001, putting the house to rights by returning it to artisanal production and then enhancing business growth. The house launched jewelry pieces, perfumes, ready-to-wear, and interior furniture.
Currently, the brand successfully manufactures and sells all of the above-mentioned products and, apart from these, there are a huge variety of leather products, handbags, shoes, home articles, and more.
Today, jewelry signed Bottega Veneta: bracelets, rings, earrings, necklaces, etc., are remarkable works of modern art and timeless designs handmade by artisans who possess incredible expertise. Bottega Veneta products are distributed to worldwide destinations, including Australia, Europe, Asia, North and South America. The brand’s boutiques, just like their products, are a depiction of its exceptional heritage and unsurpassed quality.
The House has an international outlook and is motivated by Italian culture. Bottega Veneta products are refined pieces that form an inherent part of the lives of their owners. The house is an epitome of innovation and luxury, with something for everyone.