The remarkable brand’s jewelry designs possess clear lines and a dignified touch of sophistication giving M. Gerard a renowned name in the world of high-end jewelry. Avail yourself of the glamor of iconic creations of the prestigious Parisian house for an outstanding look no matter what the time of day.
The story of the M. Gerard jewelry house starts at Avenue Montaigne in Paris, in 1968. The founder is Louis Gerard who formerly worked for “Van Cleef & Arpels” as a workshop manager. The brand is famed for its genuine and dignified jewelry style.
Louis Gerard jewelry gained the favor of numerous celebrities including that of the actress, Marisa Berenson. The jeweler has a passion for creating “the most beautiful jewels in the world”.
He created lavish suites of bracelets, necklaces, and earrings, adorned with glittering diamonds and colored gems. The jewelry was mainly created by the Atelier Vassort; the workshop that Gerard had been introduced to when he worked at Van Cleef & Arpels. Vassort created spectacular pieces of jewelry for M. Gerard.The creations are based on three concepts: past tradition, everlasting quality, and future creation. The jewelry attracted wealthy customers from Europe, the Far East, and the Middle East. Louis Gerard enjoyed holding extravagant parties in fashionable places, like Cannes and Monte Carlo, to cater to his clientele.
In November 1985, the company was bought by a group of American investors, but Gerard continued to manage it until his retirement when the business eventually closed down. In September 1988, Louis Gerard re-started the business at 16 Avenue Montaigne, close to its original location; the company was named Louis Gerard, Joaillier International. He adhered to his personal way of thinking until the closure of the cherished brand, in December 1991. To this day, the brand is a reference name for lovers of exquisite jewelry.
Undoubtedly, the Miller House, experts in vintage and preowned jewelry, are delighted to offer a wide range of jewelry pieces belonging to the M. Gerard brand. For your assurance, our jewelry collections are thoroughly checked by experts before being sold. Moreover, this vintage M Gerard jewelry offered is sold at a 40% discount price of the original purchase price; a very competitive price offer. There is absolutely no better alternative to avoid straining your bank account. Don’t hesitate to have a look at our online store or pay a visit to our brick and mortar store.