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Article: Record Gold Prices: Is Now the Time to Buy or Sell Gold Jewelry?

Cours de l’or record : est-ce le moment d’acheter ou vendre des bijoux en or ?

Record Gold Prices: Is Now the Time to Buy or Sell Gold Jewelry?

Close to $2,450 an ounce, €2,300 in Europe… The price of gold broke its previous record in mid-April 2024, even if prices have since fallen. In recent months, the yellow metal has appreciated rapidly, and to everyone's surprise. This, of course, impacts the gold jewelry market.

➡️ For our 2026 update, click on should you buy or sell gold!

The right time to sell your gold jewelry?

An antique piece of jewelry can increase in value, regardless of its precious metal content. But, of course, when the price of gold rises, its intrinsic value increases. Given current levels, individuals are right to wonder if it is opportune to sell gold jewelry.

In the United States, individuals are clearly sellers. In Minnesota, jewelry stores specializing in second-hand jewelry and pawnbrokers are seeing increasing traffic. It is mostly sellers who come in, with coins, gold rings, and even teeth! However, there are also buyers who believe that gold will at least stabilize at current levels.

The same applies to China, the world's largest physical gold market. There, consumers prefer 24-carat gold jewelry to invest in the yellow metal. The market is also buzzing. And while the Chinese are traditionally on the buying side, there are also sellers appearing given the record prices recently reached. Where to sell your jewelry in Paris, exactly? Click on the link for some alternatives.

Why is the price of gold so high?

The unrestrained rise in gold prices has taken almost all analysts by surprise. Traditionally, gold appreciates in conjunction with a weakening dollar. The lowering of interest rates by central banks also represents a favorable environment. This is because the "opportunity cost" of holding gold, which offers no return, decreases compared to an investment that offers a return. For example, Treasury bonds or a stock that pays a good dividend.

However, the dollar has not fallen substantially, and rates are stable. The appreciation of gold is therefore probably due to the deterioration of the fiscal situation of the economies of the United States and European countries. The market may be anticipating a recession, or more accommodating monetary policies in a few months.

  • Purchase of antique jewelry

Sell or buy gold jewelry?

At this stage, it is difficult to say with certainty what will happen to the price of gold. A correction is probable, given the significant increase over the past 2 months. However, we are unlikely to see the price of gold below $2000 an ounce anytime soon. The indebtedness of developed economies, international tensions leading to sanctions that result in forced de-dollarization, and lower rates should allow the yellow metal to at least maintain its value. Whether you wish to sell a gold jewel or buy one, Miller is always at your disposal.

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