Dior Print: the latest Dior jewelry collection presented in Taormina
The presentation of the latest collection of Dior high jewelry took place on the first Saturday of June 202. Dior Print is to date the largest collection of high jewelry by Victoire de Castellane . This event was not held in the French capital, but in Taormina , the Sicilian pearl known as the Saint-Tropez of Sicily .
A vast collection of Dior jewels presented in Sicily
The fact that the French house opened its latest boutique on the Sicilian resort’s main shopping street, Corso Umberto I , is obviously no stranger to this choice. “ Taormina is an incredible, magical place, of unbelievable beauty, ” Dior CEO Pietro Beccari told Vogue. “ People talk a lot about Santorini, but Taormina is a cut above. ”
The presentation of Dior Print jewels was spread over several days. It attracted a large audience, coming from all over the world. It took place on the territory of the San Domenico Palace . This is a 14th century convent transformed into a Four Seasons hotel. It was Diorified for the occasion with the installation of a showcase in the cloister, displays gathering more than 300 Dior jewels from other collections inside its former church.
“ I am fortunate to work with a dream team of 3 incredible creative directors, and I believe each of them deserves a global stage, ” Beccari said, as Kim Jones’ latest collection was presented in Los Angeles. “ Victoire was born into fashion. She is authentic, she has an innate talent, she is a genius. ”
Dior Print Collection Details
For Dior Print, de Castellane revisited the themes of couture . This time, she mixed her love of color and movement with her favorite printed motifs, such as stripes and flowers. Notably on a supple Dior necklace of intertwined ribbons. This creative masterpiece of the collection features nearly 54 carats of diamonds. But also emeralds, rubies, multi-colored sapphires, tsavorite , Paraiba tourmalines and red spinel. In total, Dior Print features no fewer than 137 pieces.
A mixed presentation of jewelry and haute couture
Since fine jewelry is the essence of couture, de Castellane and Chiuri gave the event an original twist. 40 haute couture pieces designed by the artistic director of Dior women’s collections were created especially for the occasion. These exclusive garments were also available for purchase. “ It was about fostering a dialogue, ” de Castellane explained. “ Presenting jewelry on the Paris catwalk is simply impossible: the models walk too fast, you can’t examine the jewelry up close. ”
According to Beccari, this presentation format is likely to become a regular occurrence. Under his leadership, Dior jewelry has moved upmarket, thanks in part to huge investments in precious stones . This was on display in Taormina. For example, a Sri Lankan sapphire weighing nearly 22 carats and a Tanzanian spinel weighing over 25 carats were on display. The highlight of the show, a flawless 101-carat Asscher-cut D diamond (or rather a replica of it), was presented. The real stone is kept safe in a safe. Its price tag: over $40 million. According to Beccari, Dior is now playing in the big leagues . Its goal is to tickle the historic houses in this market.
